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Zegna SS 2022

Zegna SS 2022

Ermenegildo Zegna founded his house in 1910 when he was just 18, using his father’s wool mill and looms in the Alps of Piedmont, Italy. He planted over 500,000 trees to reforest the surroundings of his mill in the 1930s, now known as the Zegna forest, which the Fondazione Zegna is committed to conserving. Today, the third generation of the family and creative director Alessandro Sartori oversee the label’s creative and sustainable direction – its #UseTheExisting fabrics are created from production offcuts, contributing to the house’s aim of zero-waste craftsmanship.

Ermenegildo Zegna основал свой дом в 1910 году, когда ему было всего 18 лет, используя шерстяную фабрику своего отца и ткацкие станки в Альпах Пьемонта, Италия. Он посадил более 500 000 деревьев, чтобы восстановить леса вокруг своей мельницы в 1930-х годах, которые теперь известны как лес Зенья, который Fondazione Zegna стремится сохранить. Сегодня третье поколение семьи и креативный директор Алессандро Сартори наблюдают за творческим и устойчивым направлением лейбла — его ткани #UseTheExisting создаются из производственных отходов, что способствует достижению цели дома по безотходному мастерству. 

Photocredit -  Zegna

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